For any OEM managers tasked with integrating their dealers’ systems, we recommend getting a copy of the Woods & Seaton “Briefing No. 11” and “Update to Briefing No. 11”. Mike Seaton has been a fixture in the automotive retail systems world for many years providing information, analysis and commentary—often highly amusing. In these recent Briefings, Mike provides a clear and concise description of an automotive retail systems integration dilemma facing global automakers today.
Today we're announcing a significant enhancement in functionality to Motive Integrator. New Dealer Roll-out Management Apps have been added for our automaker clients to complement the functionality already available in the Motive Integrator Dealer Suite. These apps provide automakers a consistent, structured and streamlined set of tools for use during the launch of new software, interfaces or programs to their dealer networks.
We’ve been working for the past 5 years to expand the functionality in Motive Integrator and refine our processes for Dealer System Certification. Feedback from the DSPs we work with on behalf of our OEM clients is invaluable and we take all comments, suggestions, even criticisms seriously. We want to know what works, what we can improve and what users of Motive Integrator like or don’t like. Our feeling is that the better we can make our tools and processes, the faster DSPs can complete new integrations and roll them out to dealers.
We have been working with Motive Retail for the past few years. Over this period of time Motive has routinely improved and added to the functionality of the Motive Integrator portal, refined their processes and expanded their service offerings. We have been a beneficiary of Motive’s investments in their business and their commitment to excellence in dealer systems integration.
Today, we’re excited to announce some significant new enhancements to our Motive Integrator Testing Suite. Three new apps have been added as core testing components, each specifically focused on Certification Testing.
Motive is pleased to announce that it has added Porsche Cars North America as a new automaker client. Porsche is embarking on a new global program to implement a range of integrations with the key DMS systems used by its dealer body. This is the first project of its kind at Porsche in a number of years and demonstrates their commitment to improving retail performance through greater integration between systems. Motive will be providing all services for management of DSP Integration and Certification activities including the development of all integration specifications, DSP technical support, certification testing and dealer pilots.
Volkswagen Group of America continues to expand its Dealer Integration Program with new dealer system certifications. Most recently Serti Information Systems, out of Quebec Canada and PBS Systems, also based in Canada, have completed certification for two new integrations. The Serti Dealership System and the Aristogold system from PBS now support Vehicle Inventory and Warranty Credit Note integration.
Both Nissan and Toyota Motor Sales are in the process of expanding their integration programs to work with more DSPs, as reported in Automotive News this week (“Nissan dealers expect DMS costs to drop”). In both cases they will go from supporting integration with 2 DMS systems to 8, significantly expanding the choice of integrated systems for their dealer networks.