Motive Retail Blog

So you're considering starting an API program to keep pace with the accelerating integration needs of your growing organization. Perhaps you view this option as a necessary investment to keep up with the pace of rapid change or, as an opportunity to grow the business by allowing your customers to share their data with other providers they choose. Or maybe you’ve been watching the Arizona Legislation carefully and want to be sure you’re ready when those rules reach your doorstep. Sounds familiar?

As every OEM knows, the automotive industry is operating in a dynamic and challenging environment. For future-forward firms, this environment is an opportunity to innovate. In particular, analytics, advanced integrations, and one-to-many API value chains are areas of real potential for firms who want to differentiate themselves. s every OEM knows, the automotive industry is operating in a dynamic and challenging environment. For future-forward firms, this environment is an opportunity to innovate. In particular, analytics, advanced integrations, and one-to-many API value chains are areas of real potential for firms who want to differentiate themselves.

The traditional method of OEM, DMS, and Third-Party Integrations implementation has been for the OEM IT organizations to work directly with the various DMS and Third-Parties to create, certify, and support custom integrations. These integration efforts can take a lot of time, management, and expense to roll out.