It was fantastic getting back together as an industry at the NADA conference a couple weeks ago. It’s amazing how much interpersonal communication we lost during the pandemic, and we’re grateful to have it back. There were a couple of things we saw there about the future of auto retail that really resonated with Motive Retail’s experience and highlighted a key issue in the industry - how will OEMs and dealers work together?
Motive Retail Blog
Sell or Pre-Sell More F&I Menu Products and Accessories Online than In-Store Resulting in More Profitable Car Deals!
When customers can shop and compare extended warranties, insurance, and accessories before locking in on a monthly payment plan, the chances of their bundling these products together in a package that they feel they can comfortably afford increases dramatically.Read More